Free ebooks download | Rapidshare links

Get to the top on Google

Search engine optimization (or SEO for short) is the art of getting your website to the top of the search rankings. Why would you want to get to the top on Google? Well, here is my elevator pitch for why SEO (and
this book) could be the best investment you ever make in your website and your business:

Search engines are the way in which 90% of people locate the internet resources they need and Google has a 75% market share in Europe and North America. The Google brand is now rated as the most powerful in the world and, within three years, the company is expected to be the largest advertiser (by revenue) in the world. This book approach focuses on Google because it’s the most important, but includes tips on other search engines where relevant.

84% of searchers never make it past the bottom of page two of Google and 65% of people never click on paid (or “sponsored”) results. Being at the top of the nonpaid (or “organic”) search results is a make-or-break mission for the modern business in a world ever more dominated by the internet.

One of the key issues with any book on search engine optimization is that the industry is changing rapidly and thus advice can become out of date before the ink is dry. The most successful techniques evolve over
time and the tools available to the optimizer are improved, deleted, or replaced by others.

download